Friday, October 7, 2016

Phoenix Biscuit Co, Melbourne

Mary Jane's biscuit tin, made by Phoenix Biscuit Co, Melbourne.  The lid.
A side view of Mary Jane's biscuit tin.

The earliest trace of the Phoenix Biscuit Co in Trove is an advertisement for "girls" to do packing and icing of biscuits.


Advertising (1899, January 24). The Age (Melbourne, Vic. : 1854 - 1954), p. 3. http://nla.gov.au/nla.news-article189688521

The company doesn't appear in the closest Sands & McDougall Directory I have available, 1897, so the advertisement in 1899 is probably close to the beginning of the business.  The next one available, 1904, shows the following entry for the company, with M Condon as the proprietor:

Biscuit & Cake Manufacturers.
PHOENIX BISCUIT CO. (M. Condon),
Wholesale Biscuit & Cake
Manufacturers, Grosvenor street,
Abbotsford. Tel. 2599

The paint on the tin is well worn on the front edge of the lid, and has flaked off all over, but the remaining colours are still bright.  Comparing it with images of biscuit tins on the net, it would appear to date to the period 1910-1920.

2 comments:

  1. Nice tin! How great to be able to date it. My Sands & McDougall doesn't list the company between 1898 and 1900. However Michael Condon is recorded as a biscuit manufacturer at 52 Leicester Street in 1900 and before that as a baker in 1898 and 1899.

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  2. Thanks for that additional information about Michael Condon. I am no expert on dating biscuit tins, so I stand to be corrected at any time. The Phoenix co was still going in the 1960s when I ran out of Trove.

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